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TEMPLATE

Lead Generation Chatbot Template

Turn website visitors into qualified leads with an engaging AI chatbot

OVERVIEW

Generate More Qualified Leads

Our Lead Generation chatbot template helps you convert website visitors into qualified leads through personalized conversations. Engage visitors at the perfect moment, qualify their interest, and capture contact information—all while providing a helpful, interactive experience.

Capture More Leads

Engage visitors proactively and convert them into leads with interactive, personalized conversations.

Qualify Prospects Automatically

Ask qualifying questions to determine interest level and readiness to buy, routing only the most promising leads to your sales team.

Boost Conversion Rates

Increase form submissions and conversion rates by engaging visitors with an interactive experience rather than static forms.

Template Details

Perfect for:

  • B2B companies
  • SaaS companies
  • Professional services
  • Real estate

Setup time:

15-30 minutes

Customization:

Fully customizable

Integrations:

CRM, Email, Webhooks

KEY FEATURES

Built-In Lead Generation Capabilities

This template comes with everything you need to start generating qualified leads

Smart Conversation Flows

Pre-built conversation paths designed to engage visitors, understand their needs, and naturally progress to lead capture.

Qualification Questions

Custom qualifying questions that identify visitor needs, budget, timeline, and authority to make purchasing decisions.

Lead Capture Forms

Conversational forms that collect contact information at the right moment, when visitors are most engaged and interested.

Meeting Scheduler

Allow qualified leads to book meetings directly with your sales team through the chatbot interface.

CRM Integration

Automatically send new leads to your CRM system, complete with qualification data and conversation history.

Performance Analytics

Track conversation metrics, lead capture rates, and qualification data to optimize your lead generation process.

CONVERSATION EXAMPLES

See the Template in Action

Example conversation flows that show how the lead generation process works

Website Visitor Qualification

🤖

Hi there! 👋 I'm here to help you learn more about our software solutions. What brings you to our website today?

I'm looking for a CRM solution for my team.

👤
🤖

Great! Our CRM is designed to help teams like yours. To better understand your needs, could you tell me how many team members would be using the CRM?

We have a team of about 15 people.

👤
🤖

Thanks for sharing! Our mid-sized business plan would be perfect for your team. Would you like to see a quick demo of how our CRM can help streamline your sales process?

Lead Capture Sequence

🤖

I'd be happy to arrange a personalized demo with one of our product specialists. They can show you exactly how our CRM would work for your specific needs.

That sounds good. How do we set that up?

👤
🤖

Great! I'll need a few details to schedule your demo:

Contact Information Form

Name: [Input field]

Email: [Input field]

Phone: [Input field]

Best time for demo: [Selection]

IMPLEMENTATION

How to Implement This Template

Get started in minutes with these simple steps

1

Select the Template

Start with the Lead Generation Template from your Bot Studio dashboard. This will create a new chatbot project pre-configured with lead generation flows.

2

Customize Questions and Responses

Adapt the built-in qualification questions to match your specific business and industry. Tailor the responses to reflect your brand voice and value proposition.

3

Configure Your Lead Form

Set up the lead capture form with the fields you need for your business. Choose when in the conversation flow the form should appear for optimal conversion.

4

Connect Your CRM or Email

Integrate with your existing CRM system, email marketing platform, or other tools to automatically route leads to your sales pipeline.

5

Deploy and Optimize

Add the chatbot to your website with a simple embed code. Monitor performance metrics and continue to refine your lead generation process over time.

Ready to Generate More Qualified Leads?

Start converting more of your website visitors into leads with our AI-powered chatbot template.

No credit card required • Free 14-day trial