What is FAQ schema markup?

FAQ schema (FAQPage) is structured data that marks up a page containing frequently asked questions with their answers. It helps Google display your Q&As directly in search results as expandable rich snippets, increasing visibility and click-through rates.

How many FAQs should I include in the schema?

Google recommends including all relevant FAQs on the page. Typically 5-10 Q&A pairs work well. Each question should be unique and provide genuine value. Avoid using FAQ schema for promotional content or questions that aren't truly frequently asked.

Will FAQ schema guarantee rich results?

No, adding FAQ schema doesn't guarantee rich results in Google Search. Google may choose to display FAQ rich snippets based on the page quality, relevance, and their algorithms. However, valid schema markup increases your eligibility for these enhanced search features.

Can I use FAQ schema on any page?

FAQ schema should only be used on pages that contain actual FAQ content written by the site owner. It shouldn't be used for user-generated Q&A (use QAPage instead) or for advertising purposes. The content in the schema must match the visible page content.

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What is FAQ schema?

FAQPage schema markup helps Google display your FAQ content as rich results with expandable Q&A sections directly in search results.

What are the requirements for FAQ schema?

Minimum of 2 Q&A pairs
Maximum of 20 Q&A pairs recommended
Questions must be actual questions (end with ?)
Answers should be complete and helpful

What are FAQ schema best practices?

Use questions your customers actually ask
Keep answers concise but complete
Don't use FAQ schema for terms and conditions
Match the FAQ content visible on your page

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