Question 1

What is keyword density?

Accepted Answer

Keyword density is the percentage of times a target keyword appears relative to the total word count. A 2,000-word post that mentions "AI chatbot" 20 times has a density of 1.0%.

Question 2

What is a good keyword density?

Accepted Answer

For the primary keyword, aim for 0.5%-2.5%. Below 0.5% and the topic feels under-represented; above 3% looks like keyword stuffing and may hurt rankings. Modern SEO favors topical depth and entity coverage over a single density target.

Question 3

Does Google still care about keyword density?

Accepted Answer

Not as a hard ranking factor. Google now uses semantic understanding and entity recognition. Density is still useful as a sanity check — if your primary keyword is 0.0%, your page is unlikely to rank for it. Focus on natural language and topical coverage instead of hitting a specific density target.

Question 4

Why does the tool also show 2-word and 3-word phrases?

Accepted Answer

Long-tail and entity-style queries (e.g., "best AI chatbot for SMBs") match 2- and 3-word phrases. The bigram and trigram views show what phrases your page is likely to rank for — often more useful than single-word density.

Keyword Density Analyzer

How to use keyword density without keyword stuffing

Density alone won't rank a page

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